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by Anay Pareek October 8, 2022

It is a free image editing tool, the Basic version of canva is free and paid for advanced level. In the free version, one can do basic editing with some templates and editing tools provided by software and at the advanced level they give thousands of professionally designed templates, images, drag and drop interface with the help of this one can customize images or short videos in some minutes without any watermark.

Canva

Canva is an online graphic designing platform that is used by designers for imaging designing and many types of animations. With the help of Canva, one can create invitations, presentations, and business cards in less time.

It is a free image editing tool, the Basic version of canva is free and paid for advanced level. In the free version, one can do basic editing with some templates and editing tools provided by software and at the advanced level they give thousands of professionally designed templates, images, drag and drop interface with the help of this one can customize images or short videos in some minutes without any watermark.

Canva is the alternate software tool of photoshop, It is an online platform so you can use it online and there is an app also, so you can do editing on your mobile too.

Where is Canva used and why?

Canva is used for image designing and for creating basic graphical design short videos.

  • Ease of use

It is easy to design, one can design any image easily in a few clicks with the help of pre-designed templates and animation.

Canva is majorly used in post designing for various social media platforms like Instagram, Facebook, etc. 

In today’s digital world social media image is a very important factor for any industry, every industry wants to do its branding on social media platforms and it is done by related image posting on different social media platforms.

Continuous image posting of your brand helps you to make a particular social media audience and your brand gets recognition which gets you the leads and in turn, you can generate revenue.

Images play a major role in every industry and every brand. So image designing plays a very important role thus canva plays a significant role for your business.

Advantages of using Canva

There are multiple advantages of using canva as it has many design formats available.

Why Canva is better for designers than any other software

 

  •  Pre-designed format

It is the home of thousands of pre-designed images and templates that made image designing easy and one can design a good image in less time.

One can upload the image on canva, use any template of choice, select the image and change it, and change the text to one’s choice and your image is ready to post.

One can find hundreds or thousands of images, and one can use them with editing put their brand logo and the image is ready to go on social media platforms.

  •  Multiple formats available

Multiple formats mean Canva has provided many formats for image posting according to social media platforms i. e. Instagram stories canva has pre-set dimensions for this so you just have to use the template and edit your image and you are done it will save you the time of cropping, cutting, and setting the image format.

Just like the Instagram story format, canva has formats for Instagram posts, LinkedIn posts, Facebook images, cover posts, business templates, book covers, presentations, business cards, letterheads, and many more.

Apart from these Canva has provided a custom image format too in which one can design the format according to the need.

  • Light animation

One can do light animation using Canva. Light animation means adding some effects to your image or simply converting the image into a short video of some seconds or converting it into a gif.

Animated posts help to attract the audience and one can graphically represent their brand. Light animation is used in social media posts.

There are many other software available for animation some of them are adobe after effects, adobe premieres which are majorly used in making animated videos.

In canva, you can add animation to the whole post and the selected image or text. It can be done easily in this tool if you want your image to pop and drag other things.

  •  Free music available

If you want to add some music to your respective video or gif, there is a free music library is available in Canva, so you can add any music of your choice to your post.

Whereas in other graphic designing software you have to use some other software or tools to add music. Canva is time-saving over other applications.

  • Pricing of Canva Vs others

The basic version of canva is free for all, but if you want to access all their free templates, etc. you have to take Canva's paid subscription which cost 200-300 Rs monthly in India. While you want to go yearly it will be less.

While the cost of Photoshop is high. They do charge one time but pricing is high.

In Photoshop you can only edit images and for videos, you will have to buy adobe premier or aftereffects. And for music, you have to use or buy some other software. So the overall cost of Canva is on the lower side as compared to these.

  • App for both android and iOS

Canva has an android and iOS app. Users can easily design images anywhere there is no need for pc or laptop. One can design images in their free time on their phone too and post them.

Best tool for beginners

Canva is best for beginners because in this you have a pre-designed format. You will have to just edit the image or that text and add some music or animation and you are done.

It helps to develop the thinking of a beginner in designing as the format is given which is designed professionally.

With time beginners learn to think creatively and after that, they can design their images.

Why you should use Canva

To develop imagination and for learning the color setup to design an image you will have to use canva.

In canva you cake make folders for your images or posts, which helps to get posts in organized way. The user-friendly interface is easy to use for all levels.

After learning from canva you can go further on photoshop, illustrator, and aftereffects and can design the whole image.

 

Conclusion

Canva is a brilliant free tool with lots of templates and editing tools. It is used to design high-quality social media posts in a few clicks.

Canva helps you design everything easily without needing graphic design experience in Photoshop or other designing tools.